New London store front
New London interior

London – Richmond Row

515 Richmond Street, Unit 11
London, ON
N6A 5N4


Store Hours

10:00am – 6:00pm
10:00am – 6:00pm
10:00am – 6:00pm
10:00am – 6:00pm
10:00am – 6:00pm
10:00am – 5:00pm

Holiday Hours
December 4, 11, 18 
10:00am – 8:00pm (by appointment)
December 5, 12, 19 10:00am – 8:00pm (by appointment)
December 14, 21 11:00am – 4:00pm
December 20 9:00am-4:00pm
December 24, 31 
9:00am  –  3:00pm
December 25, 26 Closed
January 1 Closed


Appointments and mastectomy fittings are available.

Request an Appointment


Opened in September 2008, in London, Ontario’s fashionable Richmond Row shopping district. The bright, feminine interior of this petite shop is designed in soft, elegant neutrals, which provide just the right backdrop for our stylish collection of delicate lingerie. Generous fitting rooms are located in close proximity to our feature bra wall and merchandise drawers, for efficient customer service.


Located on the northwear side of Richmond Street at Dufferin Avenue. Street parking is available.

Appointment Request Form

Do you have minimal free time in your day? Are you too busy to wait for a bra-fitting? At Linea Intima, we understand how valuable your time is. That is why we introduced our appointment service, to allow you to have your bra-fitting at a time that best suits you. For more information about booking a bra-fitting, please call 416-913-7991 and speak with one of our experienced staff. Or, fill in the appointment form below and our appointment coordinator will contact you. Please note that filling in this form does not automatically book your appointment. Once you've filled in this form we will be in touch with you shortly.
  • Please choose the store where you would like to be fitted
  • Please select the number of reservations needed - Each Member of your party requires a reservation.
  • :
  • (ie. bridal, mastectomy)
  • (brands/bathing suits etc.)