Forever & Ever                    

Forever & Ever

More than just a gentle wash, Forever & Ever (recently changed in 2025 from 'Forever New') is a promise that if you launder your clothes with care, they will look and feel new - longer. Both powder and liquid formulas are low-sudsing and designed for hand-washing, High Efficiency (front loader), and standard washing machines. Take care of your investment.
Committed to gentle, effective cleaning, Forever New will always be made with eco-friendly, plant-based, biodegradable cleansers, naturally derived essential oils, free of parabens, phthalates, SLES and dyes, and is never tested on animals.

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Forever New Body Tape Forever & Ever Body Tape
Forever & Ever Body Tape
$10.00
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BeConfident Comfy Shoulder Cushions BeConfident Comfy Shoulder Cushions
Forever & Ever BeConfident Comfy Shoulder Cushions
$8.00
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BeConfident Reusable Soft Silicone Nipple Covers BeConfident Reusable Soft Silicone Nipple Covers
Forever & Ever BeConfident Reusable Soft Silicone Nipple Covers
$10.00
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BeConfident Racer Back Bra Clip 3-Pack BeConfident Racer Back Bra Clip 3-Pack
Forever & Ever BeConfident Racer Back Bra Clip 3-Pack
$6.00
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Forever & Ever Bra Saver Wash Bag Forever New Bra Saver Wash Bag
Forever & Ever Bra Saver Wash Bag
$12.00
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Forever & Ever Wash Bag (Large)
Forever & Ever Wash Bag (Large)
$8.00
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Forever & Ever Bra Extenders Forever & Ever Bra Extenders
Forever & Ever Bra Extenders
From $5.00
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BeConfident nipple cover petals showing both available options in light and dark colours BeConfident nipple cover petals for light skin tones front view of package
Forever & Ever Nipple Cover Petals - 3 pairs
$6.00
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Forever & Ever Wool Tumblers for Dryer
Forever & Ever Wool Tumblers for Dryer
$20.00
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Forever & Ever scented powder wash 150g travel size. Forever & Ever unscented powder wash 150g travel size.
Forever & Ever Powder Fabric Wash (Travel Size)
$5.00
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BeConfident Flaunt Umph Silicone Cookies BeConfident Flaunt Umph Silicone Cookies
Forever & Ever BeConfident Flaunt Umph Silicone Cookies
$15.00
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BeConfident Flaunt Flirt Silicone Shapers BeConfident Flaunt Flirt Silicone Shapers
Forever & Ever BeConfident Flaunt Flirt Silicone Shapers
$24.00
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BeConfident Invisible Bra Straps BeConfident Invisible Bra Straps
Forever & Ever BeConfident Invisible Bra Straps
$6.00
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BeConfident Flaunt Glam Silicone Enhancers BeConfident Flaunt Glam Silicone Enhancers
Forever & Ever BeConfident Flaunt Glam Silicone Enhancers
$24.00
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Forever New Swimwear Wash #2700 Forever & Ever Large Swimwear Wash
Forever & Ever Large Swimwear Wash
$8.00